Freedom Bay Luxury eco-development project in St Lucia

International resort developer and Whitton International boss Robert Whitton is moving into the next stage of selling his Freedom Bay luxury eco-development project in St Lucia and wants overseas property “affiliates, agents or distributors” to come forward to help sell the luxury scheme.

Freedom Bay St. Lucia

Freedom Bay St. Lucia

Whitton, who is one of London’s most successful and high-profile commercial property experts (he was the founder and CEO of the aAIM Group plc and current Chairman of ROM Capital Group) has established his own marketing team based in London to augment his alliance with the Best Group to promote the scheme directly.

The company has also launched a dedicated website called offering:

·       “early bird investors in Phase 1 a 25% discount in purchase price;

·       a 6% interest paid on their deposits during the construction of the development (minimum investment required of US $50,000);

·       a guaranteed exit option exercisable in 5 years from completion of the development at a premium to the original purchase price; and

·       a share of the rental income generated by the hotel, when the resort is fully operational.”

The company told OPP this week that “the investment is also suitable and approved for SIPPs. The Freedom Bay investment fractional ownership scheme will operate under an established framework of UK and EU legislation.”

And “each hotel villa suite will be registered at the land registry in St. Lucia with the ownership protected by a UK trust. There will be a mix of shared and full ownership opportunities and the gross development value of the scheme will be around US $300m.”

The company is calling for interested “affiliates, agents or distributors” to come forward and join them at a seminar due to be held in Central London at 11am on Wednesday 8 June 2011. It wants new overseas property representatives from around the world to get involved in the project. For more information and to register call +44 207 959 2427 or email

Whitton says that the Freedom Bay scheme will be “built in 3 phases over a 5 year period on an already-acquired and unencumbered plot of land.”

OPP reported on the launch of the scheme last year. For more details see “Property tycoon moves into international residential venture” published on 11 August 2010 at

Whitton told OPP that he remains convinced that “St Lucia offers excellent value and opportunities and a stable and predictable return on investment compared to the speculation in the equity, commodity and the fixed income investment sectors.”

He says that he bases this opinion “on a detailed and in-depth country specific analysis.” The company is clearly focussed on income-generating investments and guaranteed returns for investors it says.

“The whole region benefits from being close to the USA and the emerging economies of South America, such as Brazil,” says Whitton, and “direct flights from JFK New York, Miami, Philadelphia, Atlanta, Charlotte, Toronto, Puerto Rico and London Gatwick.”

“Nearby Barbados has land values and property prices that are 40% to 50% more expensive,” Whitton concludes, “with a favourable tax regime that includes no capital gains or inheritance taxes.”

Freedom Bay sits on 77 acres of a listed UNESCO world heritage site at the foothills of the Piton mountains near Malgretoute on the west coast of the island.

The resort will include an internationally-branded five star hotel with 29 detached one and two-bedroom hotel villas each with their own pool, an exclusive private residential estate of 50 three and four bedroom super luxury villas and 94 various sized apartments, all with hotel concierge service.


Leave a Reply

Your email address will not be published. Required fields are marked *